Simplicity is the ultimate sophistication.
As a leading specialist in bathroom, kitchen, and home-improvement solutions, Sim Siang Choon Hardware Pte Ltd is a pioneer of Singapore’s one-stop retail concept. We offer an extensive portfolio of products curated through a rigorous selection process to ensure we meet the diverse requirements of every homeowner. Through our exclusive distributorship of Paffoni from Italy and other brands, we bring products to your home at attainable prices.
Our operations are anchored by a massive 100,000-square-foot corporate headquarters and warehouse in Changi South, complemented by two retail showrooms at IMM and Balestier Road.
THE QUIET FOUNDATION
In 1986, Singapore was a nation rising. As the skyline grew, a small family store opened its doors with a simple belief: a house becomes a home in the spaces where we begin and end our days. We didn’t start with grand showrooms; we started with a commitment to the porcelain and steel that anchors the Singaporean household.
For four decades, we have been the silent witness to the rhythms of local life.
We’ve been there for the quick splashes of water before the morning commute, the heavy pots scrubbed after a family reunion dinner, and the quiet sanctuary of a bathroom after a long day in the city.
We’ve seen Singapore transform from the era of the HDB “standard” to the luxury of modern living, and we’ve evolved alongside it. While the designs have become sleeker and the technology more sustainable, our core philosophy remains unchanged: If it’s in your home, it must be built to last.
Built on forty years of trust. We’re proud to bring the same standard of excellence to today’s new generation of homeowners.
FEATURED IN
FEATURED IN
Customer Assistance
Reliable After-Sales Product Care
TESTIMONIALS
Angeline Yio
Hi, I am writing to commend your employee Alan Liu, each time we were served by him and we were really impressed by his patience in helping us make the right purchases. He is familiar with all the products and was able to answer all our queries with a smile. He has made our experience with your company a joyful and satisfying one.
Alex Soon, Karis Ng
We would like to express our appreciation and compliment on the services rendered by your staff Jordan (Changi Outlet). Jordan is very professional and attentive to our needs throughout our home shopping experience for bath and kitchen appliances with Sim Siang Choon Changi. He provided valuable advise … Thank you Jordan.
William Ng
Leslie, one of the staff at Sim Siang Choon was very helpful. She helped to give advice on the appliances we needed and managed to find everything we wanted according to our preferences. Huge praise for Leslie. Thank you for being kind hearted!
Jacob Tan
My family would like to thank Leslie for her Patience, Guidance, Recommendations and Product Knowledge. She is an outstanding salesperson whom every customer should have. We are glad that we visited Sim Siang Choon for our renovation items.
Melati Mohamed
My family and I went to your main showroom at Changi South to get kitchen and bathroom items for our new home. We were attended by one of your most helpful staff, Alan Liu. There were a few times when we had to change our orders, and Alan was super efficient with his assistance. For your ease of reference, our Sales Order #CS/SO/0028389. We would like to extend our thanks and comment Alan for making our shopping experience at Sim Siang Choon a pleasant one! Thank you, Alan! Cheers, Melati & Family
Edwin Sim
And my recommendation is to look for Steven Lee! He is an awesome sales guy with customer in mind. Highly recommended!