Simplicity is the ultimate sophistication.

Founded in 1986

Sim Siang Choon Hardware Pte Ltd is one of the leading specialist retailers of bathroom, kitchen and home-improvement products in Singapore today. You will be spoilt for choice from our extensive portfolio of bathroom and kitchen products! To cater to varying homeowners needs, our team went through a tedious process of brand selection to ensure our products caters to all your needs.

With our exclusive distributorship of Paffoni from Italy and many more brands,
we strive to bring to you high quality yet affordable products for your homes.

With our main corporate showroom as well as warehouse facility of 100,000 square feet at Changi South, Sim Siang Choon Hardware Pte Ltd is one of the pioneers in the one-stop concept for bathroom and kitchen products in Singapore. On top of that, we have 3 other retail showrooms located at IMM Building, Balestier Road and Sun Plaza.



Customer Assistance

With our extensive portfolio of bathroom and kitchen products with more than 5,000 products available in our showrooms, you’ll be spoilt for choices! Nevertheless, do not worry; our professional staff will be by your side to give you a helping hand, assuring that you will be pleased with your purchases.

Reliable After-Sales Product Care

At Sim Siang Choon, we pledge to provide excellent after-sales product care and services so that our consumers are able to revel in the SSC experience. We are always here for all your after-sales enquires.


Nicole Lee

Had gone to your main branch at Changi South street on 13apr evening to make some enquiries and purchases. We are very impressed with Mr Roger Lim’s top notch service. He is so professional and patient and has such good product knowledge. Because of him, my family are converted sim siang choon fans. Such a great personnel and the company is indeed lucky to have such a dynamic and service oriented staff like him 👍👍

Irene Kalmen Lim

I am writing in to give strong complimentary to your sales personnel Mr Jordan Tan. We came on Sunday afternoon looking high and low of your product as it is too big and too many item around, when we are in a lost your salesman named Jordan was really helpful and assist us in all item wihin short hours. Not only that he is friendly, patient and helpful to explain clearly item required for my sink, mirror cabinet and floor item etc without fail we manage to get all correct item, he even accompany us assist all our stock to the car carefully and arrange carefully for us. Such a good worker like him should be recognise. Company should appreciate and give extra gift token to him in order to maintain just a good worker. Lastly Jordan, keep up the good work.


Please give my regards to Steven from your Changi Showroom Outlet! I love his recommendations! We have been long time supporters of your expertise, my dad’s apartment has Caroma Australia fitting and your German taps! Now I have VRH and Paffoni including your Ariston showroom display.

Alvin Teo

Long-time suppliers for bathroom and kitchen fittings. Have bought almost all my home items exclusively from them over many years. Great services and prices.

Edwin Sim

And my recommendation is to look for Steven Lee! He is an awesome sales guy with customer in mind. Highly recommended!

Melati Mohamed

My family and I went to your main showroom at Changi South to get kitchen and bathroom items for our new home. We were attended by one of your most helpful staff, Alan Liu. There were a few times when we had to change our orders, and Alan was super efficient with his assistance. For your ease of reference, our Sales Order #CS/SO/0028389. We would like to extend our thanks and comment Alan for making our shopping experience at Sim Siang Choon a pleasant one! Thank you, Alan! Cheers, Melati & Family