Simplicity is the ultimate sophistication.

Founded in 1986

Sim Siang Choon Hardware Pte Ltd is one of the leading specialist retailers of bathroom, kitchen and home-improvement products in Singapore today. You will be spoilt for choice from our extensive portfolio of bathroom and kitchen products! To cater to varying homeowners needs, our team went through a tedious process of brand selection to ensure our products caters to all your needs.

With our exclusive distributorship of Paffoni from Italy and many more brands,
we strive to bring to you high quality yet affordable products for your homes.

With our main corporate showroom as well as warehouse facility of 100,000 square feet at Changi South, Sim Siang Choon Hardware Pte Ltd is one of the pioneers in the one-stop concept for bathroom and kitchen products in Singapore. On top of that, we have 3 other retail showrooms located at IMM Building, Balestier Road and Sun Plaza.



Customer Assistance

With our extensive portfolio of bathroom and kitchen products with more than 5,000 products available in our showrooms, you’ll be spoilt for choices! Nevertheless, do not worry; our professional staff will be by your side to give you a helping hand, assuring that you will be pleased with your purchases.

Reliable After-Sales Product Care

At Sim Siang Choon, we pledge to provide excellent after-sales product care and services so that our consumers are able to revel in the SSC experience. We are always here for all your after-sales enquires.


Jacob Tan

My family would like to thank Leslie for her Patience, Guidance, Recommendations and Product Knowledge. She is an outstanding salesperson whom every customer should have. We are glad that we visited Sim Siang Choon for our renovation items.

William Ng

Leslie, one of the staff at Sim Siang Choon was very helpful. She helped to give advice on the appliances we needed and managed to find everything we wanted according to our preferences. Huge praise for Leslie. Thank you for being kind hearted!

Alex Soon, Karis Ng

We would like to express our appreciation and compliment on the services rendered by your staff Jordan (Changi Outlet). Jordan is very professional and attentive to our needs throughout our home shopping experience for bath and kitchen appliances with Sim Siang Choon Changi. He provided valuable advise … Thank you Jordan.

Angeline Yio

Hi, I am writing to commend your employee Alan Liu, each time we were served by him and we were really impressed by his patience in helping us make the right purchases. He is familiar with all the products and was able to answer all our queries with a smile. He has made our experience with your company a joyful and satisfying one.

Adeline Tham

I would like to compliment Sales Associate Mr Steven Lee for his good service & recommendation. He was very professional and experience. He give useful suggestion. I am very impress in his service attitude.

Marliany Mar

A wide range of variety for all bathroom stuff you need. Assisted by Eric who was tremendously helpful and patient in listening to what I was looking for. Definitely no hard selling. Overall, very good experience and customer service is ace.